Maxine Fyffe-Roberts
Maxine is a Registered Clinical Social Worker and founder of Essentially You Inc. She has over 25 years of Social Work, Senior Social Services Management, Case Management and business leadership experience. Maxine has worked across the spectrum of health care including the former Community Care Access Centre (CCAC), hospital rehabilitation, mental health and long term care settings. She holds a Masters Degree in Social Work, Bachelor of Science (Honours) Degree in Social Work and is also a Certified Social Work Practice Teacher. Based on her extensive management experience and knowledge of navigating health care and rehabilitation services in both Canada and England, Maxine founded Essentially You Inc in 2008. Essentially You Inc specializes in providing Attendant Care/Personal Support Worker services to clients and families throughout Ontario. This past year Maxine played an instrumental role in the ORA’s successful Attendant Care rate lobbying with FSCO. She very much welcomes the opportunity to support further advocacy on behalf of clients and for ORA members. Maxine is a marathon runner and is also involved in fund raising runs in support of brain injury community organizations.